External environments Analysis

Conduct a situation analysis (also called an environmental scan) of the external environments that will affect the automobile manufacturing industry over the next 5-10 years.…

Conduct a situation analysis (also called an environmental scan) of the external environments that will affect the automobile manufacturing industry over the

next 5-10 years Review the notes on the 6 external environment that are posted above and the associated articles also posted there Trends in each

environment (demographic, economic, physical/natural, technological, political/legal, socio-cultural) should be noted that will affect the industry

Trends that are positive for the business create opportunities; negative trends pose threats Some trends are neutral; others can be viewed as both

opportunities and threats, depending on one’s perspective Clearly identify the external environment being analyzed and the associated opportunities and

threats Each environment should be analyzed; they all will apply Do NOT attempt to develop the industry’s response to these trends It’s too early to do

that

Please organize your analysis by each environment with its opportunity and threat For example,

Demographic Environment:Opportunity:ThreatThis is just a discussion post, so don’t use too many words


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